Certified Digital Marketing Specialist - Search Marketing

COURSE DESCRIPTION

Search marketing remains one of the most influential digital disciplines with over 90% of web users relying on search engines to find what they are looking for and inform their purchasing decisions.

WHO IS THIS PROFESSIONAL CERTIFICATE FOR ?

The Specialist Certificate in Search Marketing is perfect for those who wish to understand the significance of key search marketing campaign metrics, perform analysis and optimization of campaigns to increase conversions and generate insightful report to satisfy boardroom level stakeholders.

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Modules

The Specialist Certificate in Search Marketing focuses on the planning, implementation and measurement of your search marketing strategy.

  • SEO Setup
  • SEO Content
  • SEO Workshop
  • Paid Search
  • Display Advertising
  • Video Advertising
  • Analytics Setup
  • Applied Analytics
  • Strategy & Planning

Interested to join us ?

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